tag:blogger.com,1999:blog-35758167.post5816855643789474159..comments2023-10-25T05:20:10.712-07:00Comments on Speak Schmeak: Talk benefits, not featuresLisa Braithwaitehttp://www.blogger.com/profile/11515770110437411408noreply@blogger.comBlogger5125tag:blogger.com,1999:blog-35758167.post-55328803467996438812008-09-03T12:19:00.000-07:002008-09-03T12:19:00.000-07:00Thanks for your comments, Matt and Sue!Thanks for your comments, Matt and Sue!Lisa Braithwaitehttps://www.blogger.com/profile/10203279973932837403noreply@blogger.comtag:blogger.com,1999:blog-35758167.post-32156380021743734912008-09-03T08:50:00.000-07:002008-09-03T08:50:00.000-07:00And you lived your talk with this post! Excellent!...And you lived your talk with this post! Excellent!!<BR/>SpeakerSue www.SpeakerSue.comSpeakerSuehttps://www.blogger.com/profile/03374537134414156690noreply@blogger.comtag:blogger.com,1999:blog-35758167.post-77512643941739446522007-11-22T08:14:00.000-08:002007-11-22T08:14:00.000-08:00This is an important, and (I'm realizing) fundamen...This is an important, and (I'm realizing) fundamental idea. I'm working through Middleton's "InfoGuru" marketing book, and WIIFM is central.Matthew Cornellhttps://www.blogger.com/profile/09040056737828893994noreply@blogger.comtag:blogger.com,1999:blog-35758167.post-89532703450131046772007-11-14T08:42:00.000-08:002007-11-14T08:42:00.000-08:00Thanks, Ross!Thanks, Ross!Lisa Braithwaitehttps://www.blogger.com/profile/10203279973932837403noreply@blogger.comtag:blogger.com,1999:blog-35758167.post-44053678425340432122007-11-13T11:17:00.000-08:002007-11-13T11:17:00.000-08:00Great post Lisa.Great post Lisa.Anonymousnoreply@blogger.com