March 17, 2020

How can I help?



You don't need any advice from me on hand-washing or social distancing. I'm not going to share "how The LisaB Company is responding to COVID-19." Pretty sure you don't care. 😉 I'm not a mental health expert, a scientist or a life coach, and I know you can find resources on how to cope elsewhere.

What am I good at? How can I help? Especially from afar, from my living room, from my laptop? (Which, honestly, is my favorite place to be...)

🗣 I can continue to support your speaking efforts, even (especially) if now your speaking engagements are virtual.🗣

If you have time on your hands because your engagements have canceled; if you're working remotely and your commute is now from the bedroom to the kitchen table; or if you're home with the kids and need a "business break" while they're doing an assignment, I've got some options for you.

👀 I've reduced prices 💰 or switched over to "choose your price" on my virtual programs temporarily, to make it easier for those in my community who want to use this time for some business and speaking growth. You can find those here. 👀

I also want to remind you of my free offerings, which are scattered around but always available:

🌟My blog, Speak Schmeak (over 1,500 posts on public speaking since 2006)

🌟Easy Speaker Proposal Template and tracking sheet

🌟Articles on LinkedIn

🌟Podcast and other interview audios

🌟Videos

I offer a wide range of free and low-cost tools for speakers to build skills and confidence, to learn how to engage and serve your audiences, and to make the greatest impact on those you serve, and I hope you find these helpful and practical!

Many entrepreneurs and business leaders are reassessing our business models right now, to make our businesses more robust and diversified, and I'm looking at my offerings as well to make sure I'm hitting the areas my community members need.

If there's something I'm not offering that would help you develop particular skills, please let me know!

And don't miss my virtual training on Wednesday, "Go Virtual: Take Your Training From Stage to Screen." This affordable training is jam-packed with tips to turn your live presentations into successful virtual workshops. http://bit.ly/go-virtual-training

Live speaking engagements will come back. My clients have engagements still on their calendars for later in the year. This is a temporary setback.

Take care of yourself, my friends!

P.S. I have debated making some offerings free. I'm just not in a position to do this, and as my business coach reminded me the other day, "Continuing to charge for our services is the only way we are going to stay afloat and save the economy. It's all a ripple." I honor every small business's struggle to keep going right now and I'm doing my best to support those I can. I hope you find my reduced-price options beneficial!

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Are you an entrepreneur or professional who's looking for better results from your speaking? Are you hoping to build credibility and visibility for your business or cause? Tired of just "getting by" and ready to deliver truly engaging and powerful presentations? Click here to fill out my consultation questionnaire and we'll schedule a time to talk!

February 29, 2020

Your voice matters



With primary season upon us, it's important to be reminded that our voices—via our votes—really do make a difference. I know... sometimes it doesn't feel that way. Sometimes we feel small, we feel powerless, and we feel disheartened.
But those aren't good enough reasons not to vote!

Now, how about your actual voice? What are you dying to express? What do you have to say that will make a difference in the world if only enough people hear you?

Do you have a cause that you fiercely believe in, that you're passionate about, that needs more visibility and attention?

Does your business do transformational work and you're looking for the right words to express what you do?

Are you tired of playing it safe, holding yourself back, retreating from the limelight, instead of advancing the conversation about your cause and forging ahead?

I have so many colleagues and friends who long to be real, to share their passions and to speak up about their core beliefs and convictions.

But they're afraid.

They're afraid that being real and speaking out about injustice, oppression and discrimination (for example) will hurt their businesses. They fear alienating potential clients and customers. They don't want to hurt their friends and families' feelings with their opinions.

Maybe this sounds like you. Well, hear this: Your voice matters.

There are people who need to hear you. There are people who will be influenced by your ideas, people whose attitudes or behaviors will not change until they hear YOU.

I know it sounds crazy to think that there are people out there who are waiting just for what you have to say, but it's true. How do I know this? Because every single person who chooses to be heard and seen, believed and trusted, has influenced someone. Just look around you.

Who's influenced you? Someone in your personal or professional circle? Someone you admire from afar? Someone you follow on Instagram (she doesn't even have to be an "influencer")?

You've got the secret sauce, so what's it going to take to break down the barriers that you've created for yourself? Because you're the only one standing in the way of YOU.

Yep, sometimes you feel small, you feel powerless, and you feel disheartened.

Those aren't good enough reasons to keep your mouth shut.

Share your story. Write your manifesto. Submit that speaking proposal. Upload that article. Get your thoughts and opinions out there. Yes, on social media, too. (And don't forget to vote!)

Now is the time.

Your audience is waiting.

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Are you an entrepreneur or professional who's looking for better results from your speaking? Are you hoping to build credibility and visibility for your business or cause? Tired of just "getting by" and ready to deliver truly engaging and powerful presentations? Click here to fill out my consultation questionnaire and we'll schedule a time to talk!

February 23, 2020

Empowering women means paying them



After yet another request from a women's organization asking me to speak for free, I wrote this post on Facebook. I then posted it on Instagram and Twitter, and as an article on LinkedIn. My speaking colleagues are sharing it and getting lots of comments! It's the closest thing I've ever had to a viral post. 😜

Feel free to share the LinkedIn article or this post, as this message needs to be shared widely! Yes, there are many more points that could have been added; this is just what came out in the heat of the moment!

A note to women's organizations: Does your mission include empowering women and teaching them to recognize and own their value? Do you offer professional development opportunities to help women grow in their careers or become successful entrepreneurs?

What message are you sending when you write checks for all the costs of your event: the venue, the food, and the A/V staff...

... but you ask your professional women speakers—the reason people even come to your event—to pay their own travel; cover all their costs of being away from home and office; take the time to prepare and practice a high-quality, engaging, entertaining, professional-level presentation customized to your group; and speak for FREE?

(Do you ask your doctor or plumber to work for free? Walk out of the grocery store without paying for your cereal? Expect to binge your Netflix shows without a subscription?)

Yes, you will likely find someone willing to speak "for exposure" (which doesn't pay our bills, and there is no guarantee of even one book sale, not to mention a high-paying client resulting from this "exposure"), so you may continue to believe this is an acceptable practice.

We love to "give back." But we usually already have favorite organizations that we've chosen for volunteering and philanthropy (you know who you are ❤️).

I want to ask you: Can you really say you believe in empowering women when you continue to devalue your women speakers? Are you willing to put your money where your message is?

#speakingupforchange

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Are you an entrepreneur or professional who's looking for better results from your speaking? Are you hoping to build credibility and visibility for your business or cause? Tired of just "getting by" and ready to deliver truly engaging and powerful presentations? Click here to fill out my consultation questionnaire and we'll schedule a time to talk!

February 20, 2020

Did you get your free gift?





Hey peeps! I created a new free offering last year and I want to make sure you got yours!

In case this fell through the cracks, here's the info on my new-ish Easy Speaker Proposal Template and tracking sheet!

Are you a business or nonprofit leader or entrepreneur who wants to speak at more conferences and events—but submitting speaking proposals is a mind-numbing time and energy drain? It doesn't have to be!

My Easy Speaker Proposal Template will:

🧰Tell you exactly what you need to put into your speaker proposal and

🧰Allow you to collect and gather all of your information in one place, for each topic you speak on...

...so that every time you fill out a proposal, all of your material is right at your fingertips!

Why reinvent the wheel every time you submit a speaking proposal to a conference or event?



You'll get your fill-in-the-box speaker proposal template, a tracking sheet for staying on top of deadlines, and a short video explaining exactly what everything on the template is about.

Also: Many conference applications refer to Bloom's Taxonomy as a guide to using the most descriptive learning words to describe your session, so I've included your own Bloom's Taxonomy guide so you don't have to spend any time Googling and trying to figure this out!

If you haven't yet grabbed your template and other goodies, you'll find them here: Easy Speaker Proposal Template downloads.


____________________________________________________
Are you an entrepreneur or professional who's looking for better results from your speaking? Are you hoping to build credibility and visibility for your business or cause? Tired of just "getting by" and ready to deliver truly engaging and powerful presentations? Click here to fill out my consultation questionnaire and we'll schedule a time to talk!

December 29, 2019

Put this in your pocket for later



Will you have a speaking engagement between now and April?

Will you be:

🔸Speaking to the board of your organization?

🔸Introducing your business at a networking event?

🔸Sharing your big idea at a work meeting?

🔸Reaching out to the community for donations?

🔸Engaging community members who've already donated?

🔸Orienting volunteers or new employees?

🔸Giving a speech at a special event?

🔸Delivering a presentation at a conference?

🔸Creating marketing or educational videos or webinars?

🔸Trying to persuade a group to change a belief, attitude or behavior?

🔸Running a workshop or training?

🔸Teaching your method or technique for others to deliver?

These are the kinds of things my clients hire me to help them with - and some of these may not be what you traditionally call "public speaking." But the reality is, we are speaking in public all the time, whether it's a short but critical report to five people or a formal keynote to 500!

If you're a business or nonprofit leader or entrepreneur, you will very likely be doing one of these things, or something similar, between now and April 1.

How about proactively purchasing your laser coaching session now, so it's in your back pocket when you're ready to start prepping? This session is meant to be used by March 31 - no procrastinating allowed!

And if you could still use a 2019 tax write-off, here you go!

Reserve your laser coaching spot now.

Please note: This offer expires December 30 - Monday - NOT on the 31st!

And if you're a business or nonprofit leader or entrepreneur and you won't be having one of these conversations before April 1, may I ask why not?

Speaking is the best way for your potential clients, customers, donors, volunteers, partners, and sponsors to get to know, like and trust you and your work.

What are you avoiding and missing out on by not taking the (free) opportunity to get your message out into the world?

If you don't know where to start, guess what: You can use your laser coaching session for that conversation, too!

Let's talk.


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Are you an entrepreneur or professional who's looking for better results from your speaking? Are you hoping to build credibility and visibility for your business or cause? Tired of just "getting by" and ready to deliver truly engaging and powerful presentations? Click here to fill out my consultation questionnaire and we'll schedule a time to talk!

December 27, 2019

I'm still in it - are you?



It's two days after Christmas, and I'm working.

Am I a workaholic? Nope.

Am I under the thumb of a mean boss? Nope. (My boss is pretty swell, actually.)

Am I working by choice? Absolutely!

Because my boss is ME, I get to decide when to work and when not to work. And because my husband is in the specialty foods retail industry, and it's the holiday season, this is his busiest time of the year!

My rule is: When hubby works, I work. When hubby's off, I'm off. Which is why I'm still here, working away, during a holiday when many people are on vacation.

But look, this is a bit of a myth, isn't it? That everyone takes the holidays off?

I had two coaching clients this week who have presentations coming up in the new year. It's important to them to jump in and do the work now, and not just to throw away the last 8 days of the year.

I know lots of people, in fact, who are still working, still building their businesses, and still working on their speaking. Yes, during the holidays!

This week, I'm reading a couple of books that I've been wanting to dive into, and doing all the exercises in them to work on my own messaging and ideas.

I'm planning a 2020 speaking retreat - possibly for May - that will be completely different than the retreats I've offered in the past.

I'm working on a plan for much greater visibility in 2020 to spread my message of #speakingupforchange even farther and wider.

Stacey Boehman, in her recent newsletter, said this: "I am still very much in this year. Because the best opportunity to make change is now. This current moment."

And I agree! I'm spending my last week of the year working with clients, helping them create change and transformation within themselves as speakers, and for their audiences.

How about you? Are you still here? Are you still in this year, in the present moment? Need help with your speaking and you just haven't made the commitment yet?

There's still time, right now in 2019, for you to make the commitment to change.

Grab my laser coaching special here until December 30.

You can use it any time before March 31, 2020. Including next week, because I can still fit in a couple of coaching clients before the end of the year!




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Are you an entrepreneur or professional who's looking for better results from your speaking? Are you hoping to build credibility and visibility for your business or cause? Tired of just "getting by" and ready to deliver truly engaging and powerful presentations? Click here to fill out my consultation questionnaire and we'll schedule a time to talk!

December 4, 2019

Do you need massive action or fine-tuning?



One of my clients just emailed out his speaking schedule, inviting colleagues to attend. I was mistakenly added to the group—wrong Lisa!

Here's what I saw:

29 speaking engagements... over 3 months... across five midwestern states (they drive to the majority of their engagements).

And they do this every year. The owner of the company, the president, and several of their team members fan out across the midwest to speak to current and potential clients about their company and offerings, and to discuss agricultural issues, trends, and data.

I first worked with the owner of the company in 2013. In 2015, he hired me to train 15 of his employees. After the group training, I worked with several team members in a small group coaching cohort.

In 2016 and 2017, I worked with the president and another individual on their presentations, and this year, I provided additional coaching sessions for the president and another speaker.

Why are these clients still coming back to work with me, six years later? No, it's not because I'm an amazing coach. (Okay, I am an amazing coach!)

I mean, each one of these guys does somewhere between 20 and 25 presentations a year. Do they still really need to work on what is essentially the same presentation every year with updated data?

They're still working with me because they know there's always room for improvement! These men are stellar presenters. And their business grows every year, with new offices and new staff, because of it.

Every time we meet, we're making small tweaks, changing up the presentation openings, adding new interactive activities, finding new stories, and digging deeper into engagement techniques.

We're tightening up the core message, which may change from year to year, depending on what trends and issues arise.

And we're laser-focused on converting prospects to clients and current clients to renewing clients. This is still a requirement, every year, to grow their business. They always need new clients and they always need current clients to renew. As do all of us who are business owners.

Each time we meet, the president comes to the call with a series of questions to be answered and problems to be solved. And we tackle each one systematically until we have a solution.

Then he tests out our work in front of an audience and analyzes the results. And then, as they say, we "rinse and repeat."

High-level business speakers who have a lot of experience and years of presenting under their belt may feel that they no longer need support for their speaking. Or they may only seek out support when there's a high-stakes presentation looming on the calendar.

But as I've mentioned many times on this blog (because speakers and athletes have so many similarities), even the highest level athletes still have coaches.

Why? Because most of us are too close to our own work to identify what needs to change or how to change it.

And because those subtle calibrations that an elite athlete makes to their training and practice, with their coaches’ help, can create a huge advantage on the field, track or court between them and their competitors.

Florence Griffith Joyner still holds the women's 100-meter world record from 1988 at 10.49 seconds. Carmelita Jeter is right behind her at 10.64 seconds, a time recorded in 2009. The two closest times recorded in this decade were in 2012 and 2016 by Shelly-Ann Fraser-Pryce and Elaine Thompson. But still Flo-Jo (who died in 1998) holds the record.

Luckily, there's no competition to measure micro improvements to your presentations! Fine-tuning works as long as you're achieving your own desired results.

Business leaders who speak to grow their businesses also need to create an advantage over their competitors. In the coaching world, we say there are no competitors because each of us brings our own "special sauce" to our work, and each of our businesses is completely unique and different.

But unless you make yourself stand out from the others in your industry, unless your prospects and potential partners know how unique and different you are, your business may still appear to blend into a sea of similar companies.

There is no advantage to blending in. There is no advantage to appearing the same as others in your industry.

What are you doing to tweak your message, to fine-tune your presentations, to make yourself stand out when you speak in the community, at industry events, or even within your own company?

You don't need massive action anymore. You are at a level where the details are what matter. The fine points of your message, the minutiae of your slides, the arrangement of your paragraphs, the choice of one word over another.

This is the level where your adjustments may be small but will have major impact.

How are you creating incremental improvements in your presentation? And how can I help?

____________________________________________________
Are you an entrepreneur or professional who's looking for better results from your speaking? Are you hoping to build credibility and visibility for your business or cause? Tired of just "getting by" and ready to deliver truly engaging and powerful presentations? Click here to fill out my consultation questionnaire and we'll schedule a time to talk!

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